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AMEX Hall at Climate Pledge Arena

When American Express became the official payment partner for Climate Pledge Arena in 2022, they were given space in the arena to showcase their identity. Environmental signage and feature walls were needed throughout their dedicated area to advertise and clearly highlight American Express’ partnership position.

Momentum Worldwide collaborated with ImagiCorps to bring this branded space to life.

With our custom design and fabrication capabilities, we created several types of unique signs featuring American Express’ branding: a dimensional metal sign of individual letters filled with preserved moss, various ribbon signs made from laser-cut acrylic with their logo, some faux neon signs, and overhead “AMEX Hall” dimensional logos.

We also engineered and fabricated a custom 14’ by 7’ infinity mirror display. With the LED blue lighting and marquee style lettering embedded in the enclosure, this mirror catches guests’ eyes as they walk through AMEX Hall.

A focal “living” wall with touches of greenery was also added to an American Express’ dedicated space, using faux mosses and ferns to frame an acrylic AMEX sign.

Now when guests visit Climate Pledge Arena for an event, they’ll walk through Amex Hall and be amazed with all the unique branding elements.

ImagiCorps provided services in strategy, project management, graphic design, engineering, fabrication, printing, fulfillment, logistics, and installation.

The renovated bar with dimensional sign for the American Express Hall at Climate Pledge Arena in Seattle, WA.
Two American Express branded environment walls with large format graphics and custom signage.
A custom large format graphic blue wall that says 'American Express Hall'.
A custom fabricated infinity mirror with blue design elements and signage that says 'American Express Hall'.
A blue lit infinity mirror wall for American Express Hall at Climate Pledge Arena.
Blue neon lit sign that says 'American Express' that is located in a hallway at Climate Pledge Arena.
Close-up of a plant wall with custom fabricated signage at Climate Pledge Arena.
Custom plant wall with fabricated sign that says 'American Express" and hanging orb lights.
Three blue signs on the wall to show visitors that they are in American Express Hall.
The American Express Hall at Climate Pledge Arena with chevron concrete floors and modern lighting on the ceiling.
A close-up of a blue painted concrete wall and custom made dimensional metal letters with moss embedded inside.

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